Planning, Implementing, and Evaluating Health Promotion Programs: A Primer (4th Edition)

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Planning, Implementing, and Evaluating Health Promotion Programs: A Primer (4th Edition)

Planning, Implementing, and Evaluating Health Promotion Programs: A Primer provides readers with the comprehensive background and application information needed to plan, implement, and evaluate health promotion programs in a variety of settings. The Fourth Edition features updated information throughout, including expanded discussions of topics such as measures, measurement, data collection and data sampling, intervention theories, and evaluation techniques. It has been thoroughly reviewed by both practitioners and professors to reflect the latest trends in the field. Health Education, Promotion, Educators, and Program Planning, Models for Program Planning, Starting the Planning Process, Assessing Needs, Measurement, Measures, Data Collection, and Sampling, Mission Statement, Goals, and Objectives, Theories and Models Commonly Used for Health Promotion Interventions, Community Organizing and Community Building, Resources, Marketing, Implementation, Evaluation Approaches, Framework, and Designs, Data Analysis and Reporting.

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